
UX Designer Salary & Rate Database
National Wage Data — Official BLS Figures (May 2024)
Percentile
Hourly
10th
$23.00
25th
$31.25
50th (Median)
$47.16
75th
$68.20
90th
$92.39
Mean (average)
$53.58
Source:BLS Occupational Employment and Wage Statistics, Table 1 — National employment and wage data, May 2024, SOC 15-1255. Total employment: 111,400. The $144,340 gap between 10th and 90th percentile is one of the widest of any design-related occupation — reflecting the premium technology companies pay senior product designers versus entry-level web designers at smaller firms.
Metric
Value
Total employment (2024)
Projected employment (2034)
137,900
Projected growth 2024–2034
+7.0%— faster than the 5.4% all-occupation average
Annual openings (avg.)
9,100
Self-employed share
10.1% of total employment
Total separation rate
6.1%/yr (2.4% exit field, 3.7% transfer occupations)
Source:BLS Occupational Outlook Handbook and BLS Employment Projections 2024–2034— employment counts and growth projections run on a separate, longer publication cycle than annual wage data and remain BLS's most current projection set.
Salary Calculator
Salary By
Level
Remote US
Practitioner note
Mid-Level Product Designer
$90k – $120k
Roughly maps to the BLS 50th–75th percentile ($98,090–$141,860). Wide range depends heavily on company stage.
Senior Product Designer
$125k – $160k
Sits in the upper 75th–90th percentile band; AI-product scope tends toward the top of this range.
Staff Product Designer
$160k – $200k
Assumes IC track; lower bound aligns with the BLS 90th percentile ($192,180).
Principal Product Designer
$195k – $260k
Above BLS's published 90th percentile — equity becomes the larger share of total comp here. See thePortfolio Directoryfor real Staff+ examples.
Percentile anchors: BLS OEWS May 2024, SOC 15-1255. Figures reflect base salary. Government wage surveys exclude equity, so actual total compensation at Staff+ level commonly runs meaningfully higher than any figure shown here.
Rank
State
Median Wage (2025)
Employment (2024)
1
California
$130,240
27,210
2
Washington
$126,960
7,840
3
New York
$121,700
14,840
4
Rhode Island
$111,200
350
5
Massachusetts
$107,560
2,690
6
Hawaii
$105,560
70
7
Colorado
$103,990
2,740
8
Georgia
$100,530
3,070
9
Utah
$99,300
1,140
10
Vermont
$99,160
**
11
Oregon
$98,970
1,350
12
Connecticut
$96,200
1,040
13
Illinois
$94,660
2,140
14
South Dakota
$94,630
70
15
District of Columbia
$91,820
660
16
Maryland
$89,680
1,350
17
Texas
$89,630
7,360
18
Ohio
$88,170
1,940
19
Montana
$87,660
140
20
New Jersey
$87,070
2,450
21
Maine
$86,230
230
22
North Carolina
$84,990
3,360
23
Minnesota
$84,950
1,510
24
Oklahoma
$83,640
360
25
Nevada
$81,230
750
26
Michigan
$81,120
1,800
27
Wisconsin
$80,210
850
28
Arizona
$78,330
1,430
29
Missouri
$76,320
1,360
30
Florida
$75,480
4,140
31
Kansas
$73,640
380
32
Iowa
$72,820
620
33
West Virginia
$72,630
110
34
New Hampshire
$72,200
310
35
Delaware
$71,490
200
36
South Carolina
$70,690
470
37
Indiana
$70,550
1,390
38
Alaska
$69,190
50
39
Idaho
$67,260
390
40
Virginia
$66,240
2,740
41
Kentucky
$66,190
400
42
North Dakota
$64,390
40
43
Louisiana
$62,700
180
44
Nebraska
$62,700
830
45
Tennessee
$61,590
3,470
46
Pennsylvania
$61,030
4,080
47
Mississippi
$60,680
150
48
New Mexico
$57,680
280
49
Arkansas
$57,020
470
50
Wyoming
$51,320
110
50
Alabama
$49,770
130
Source: BLS Occupational Employment and Wage Statistics, May 2024, SOC 15-1255 — state-level estimates. ** = employment not disclosed (BLS small-sample suppression). California and Washington together employ over 35,000 designers in this occupation — roughly a third of the US total. States reporting under 100 workers (Hawaii, South Dakota, North Dakota, Alaska) should be read cautiously; small samples produce volatile estimates.
Industry
BLS Median Wage
vs. National Median
Employed Designers
Finance & insurance
$121,710
+24.1%
5%
Computer systems design & related services
$98,610
+0.5%
12%(largest employer)
All industries (national median)
$98,090
—
100%
Advertising, PR & related services
$74,510
−24.0%
4%
Retail trade
$69,280
−29.4%
4%
Self-employed / freelance
Not published
—
10%
Source: BLS Occupational Outlook Handbook, "Web Developers and Digital Designers" — Pay and Work Environment sections, May 2024 wage data. BLS publishes industry medians only for the industries employing the most workers in this occupation, so this is not an exhaustive list.Finance and insurance pays a 24% premium over the national median— the clearest official evidence that fintech and financial-services design commands more than agency or retail work. Note that self-employed designers make up 10% of this occupation but are excluded from OEWS entirely, which is why no official freelance wage exists; see the freelance rates section below for non-government sources.
Frequently asked questions
Two different things are being measured. BLS reportsbase salary median across all seniority levels and all company sizesfor a broad occupation code that includes general web design work. Sites that focus on named tech employers typically reporttotal compensation(base + bonus + equity), self-reported specifically by employees at higher-paying companies — which skews the picture toward the top of the market. Both can be accurate for what they measure; they're just answering different questions.
No — treat it as a starting benchmark, not a valuation. It uses public aggregate multipliers, not your specific portfolio, negotiation leverage, or the exact equity structure of your offer. Research current compensation at your specific target company before negotiating.
The calculator includes the highest-employment states for this occupation per BLS data. Select "Other / Remote (US average)" for an approximate baseline, or check the full 51-state table above for your state's exact BLS multiplier.
National, career-level, and related-occupation figures reflect BLS's May 2025 release (published May 2026) — the most current available. State figures are estimated by applying the confirmed national growth rate to the last full BLS state breakdown (May 2024), since BLS hasn't yet published detailed 2025 state data. Freelance platform rates are checked quarterly. Last full review: July 2026.