Checklist

Staff+ Portfolio Checklist

The same scope, ambiguity, and metric-quality criteria a Staff+ recruiter checks in a portfolio review — turned into a self-audit you can run before you apply.

Scope & Ownership

Your role in a cross-functional decision is explicit

Why recruiters check this: vague "we" language is the single most common reason a Staff+-level case study reads as Senior work.

At least one case study spans more than one team or product area

Why recruiters check this: single-feature scope is expected at Senior; Staff+ requires evidence of broader influence.

You describe a decision you made against pushback

Why recruiters check this: this is the clearest signal of design judgment, not just execution.

Narrative & Language

"I" appears in every key decision, not just "we"

Why recruiters check this: recruiters skim the first two paragraphs specifically for this pattern.

The problem statement includes the business or user stakes, not just the design brief

Why recruiters check this: shows you understood why the work mattered, not just what was asked.

You name at least one thing you'd do differently now

Why recruiters check this: retrospective judgment is a stronger Staff+ signal than a clean, conflict-free story.

Metrics & Outcomes

At least one metric is a shipped result, not a projection

Why recruiters check this: "projected to increase conversion" reads very differently from an actual measured outcome.

The outcome is tied to a business or user metric, not just a design metric

Why recruiters check this: "cleaner UI" isn't an outcome; retention, conversion, or time-to-task are.

You can explain how the metric was measured if asked live

Why recruiters check this: interview follow-up questions expose unverified or borrowed metrics quickly.

Cross-Functional Influence

At least one case study mentions influencing a PM or engineering decision

Why recruiters check this: Staff+ scope is defined by influence beyond your own team.

You describe how you handled disagreement with a stakeholder

Why recruiters check this: conflict-navigation is a core Staff+ competency interviewers probe for directly.

You can name who you mentored or unblocked on the project

Why recruiters check this: even in an IC track, Staff+ roles expect some multiplier effect on others.

Frequently asked questions

How is this different from a general resume or portfolio checklist?

Generic checklists focus on presentation — layout, spelling, visual polish. This one is scoped specifically to Staff+ level criteria: scope, ambiguity, cross-functional influence, and outcome quality, sourced from actual hiring-panel and Toptal-vetting experience.

Do I need to pass all 16 checks to apply for a Staff+ role?

No — most strong candidates pass 10-12 of the 16 on their first self-audit. The value is in identifying which specific gaps to address before an interview, not achieving a perfect score.

Does this apply outside of FAANG companies?

Yes. The scope-and-judgment criteria apply to Staff+ hiring at any company; FAANG-level companies typically apply the bar more strictly, not differently — see theStaff Product Designer guide →for that distinction.

Can I use this checklist for a Senior-level portfolio too?

Partially. The Narrative and Metrics categories apply at any seniority; the Scope and Cross-Functional Influence categories are specifically what separates Senior from Staff+.