# Olha Bahaieva — Strategic UX Designer & Design Partner

> Olha Bahaieva is a Lead Product & UX Designer at DISH Network (Fortune 200, 12M+ subscribers) and EchoStar, a Toptal top-3% designer, award-winning design judge, mentor, and speaker. She partners with startups, enterprises, and growth-stage teams on product strategy, UX/UI design, AI product design, and design systems, with 12+ years of experience and 50+ delivered projects. She is available for full-time Staff/Principal Product Designer roles (FAANG/enterprise level) and fractional Chief Design Officer engagements.

## About

- [About Me](https://www.olhabahaieva.com/about): UX/UI design experience, career background, and design approach.
- [Recognition](https://www.olhabahaieva.com/recognition): Design awards, competition wins, judge roles, and professional memberships.
- [Speaking](https://www.olhabahaieva.com/speaking): Keynotes, panels, and workshops on AI product design, growth strategy, and design leadership. Featured on YouTube, Spotify, Apple Podcasts, Phase, Toptal, Imran's Podcast, Nerd for Tech, RIST, and Future Tech.
- [Press & Publications](https://www.olhabahaieva.com/press-and-publications): Featured articles, interviews, and media mentions.
- [Hire Me](https://www.olhabahaieva.com/hire): Fractional CDO, Staff Product Designer, and Design Systems Governance engagements.
- [Contact](https://www.olhabahaieva.com/contact): Get in touch.

## Consulting Services

- [Consulting Overview](https://www.olhabahaieva.com/consulting): Compare all 8 services and pricing in one place. 50+ projects delivered. 12+ years in UX. 2-week audit delivery. Free discovery call.
- [AI Product Design & Strategy](https://www.olhabahaieva.com/consulting/ai-product-design-strategy): AI UX audits, mental model research, and interaction design for generative and agentic AI features. For startups and enterprise teams shipping AI/LLM features. From $15,000.
- [0-to-1 Product Strategy](https://www.olhabahaieva.com/consulting/0-to-1-product-strategy): Vision workshops, JTBD mapping, competitive analysis, MVP definition, and roadmapping. For early-stage founders needing direction, not execution. From $10,000.
- [UX & Product Audits](https://www.olhabahaieva.com/consulting/ux-audit): Heuristic evaluation and prioritized issue log with 2-week turnaround. For teams unsure what's broken before a redesign. From $5,000.
- [Product & Growth Optimization](https://www.olhabahaieva.com/consulting/product-growth-optimization): Conversion funnel audits and A/B test roadmaps. For teams optimizing conversion, retention, or preparing a raise. From $10,000.
- [Fractional Design Leadership](https://www.olhabahaieva.com/consulting/fractional-design-leadership): Embedded Staff/Principal-level design leadership on retainer, without a full-time hire. For companies needing Staff+ judgment part-time. From $7,000.
- [Design System Architecture](https://www.olhabahaieva.com/consulting/design-system-architecture): Component/pattern audits and Figma design system builds connecting design tokens to production code. For scaling teams with inconsistent UI across products. From $12,000.
- [Product & App Design](https://www.olhabahaieva.com/consulting/product-app-design): Dashboards, flows, and app UI designed and shipped. For SaaS teams needing screens designed. From $10,000.
- [Website Design & Development](https://www.olhabahaieva.com/consulting/website-design-development): Senior UX strategy with production-grade Webflow or Framer build, from the same person, start to launch. For founders who want design and build under one person. From $2,500.

## Hire Me — Leadership & Embedded Roles

- [Hire Me](https://www.olhabahaieva.com/hire): Options for full-time Staff/Principal Product Designer roles at FAANG/enterprise level, or fractional and embedded design leadership.
- Fractional Chief Design Officer (3–6 month engagement): Executive design leadership for Seed to Series C founders. Includes setting design strategy, hiring and mentoring design teams, and owning the C-suite and board relationship.
- Staff Product Designer / Principal UX Architect (12-month engagement): High-autonomy IC role for enterprise SaaS, large-scale platforms, or AI workflows. Includes scalable UX systems, Figma-to-production token architecture, and cross-functional alignment.
- Design Systems Governance & Advisory (6–12 month engagement): For Series B to enterprise scale-ups with platform drift or engineering friction. Includes unified design tokens, contribution models, and measurable shipping velocity improvement.

## Industries

- [Industries Overview](https://www.olhabahaieva.com/industries): UX design consulting across 8 industries — with delivered case studies in each. 50+ projects. 12+ years. Fortune 200 experience by industry.

### Telecom & Subscription / Streaming
- [Telecom & Subscription / Streaming UX Design](https://www.olhabahaieva.com/industries/telecom-subscription-streaming): Retention and churn design at enterprise telecom and streaming scale — where a 1% improvement in flow completion recovers millions in revenue. Fortune 200 experience at DISH Network, 12M+ subscriber scale. Covers: cancellation and downgrade flow audit and redesign; billing and plan-change UX across web, app, and support-agent tools; win-back and save-flow design; retention metric definition; support-ticket-to-UX-fix mapping. Ideal for: streaming platforms managing subscriber churn, telecom and ISP account/billing experiences, subscription SaaS with high-stakes cancellation flows.

### AI-Native Products
- [AI-Native Product UX Design](https://www.olhabahaieva.com/industries/ai-native-products): Designing trust and explainability into probabilistic systems, where users can't audit the logic behind what they're shown. Highest demand. Covers: AI product strategy workshop and use case prioritization; AI UX audit for trust, transparency, explainability, and hallucination handling; interaction pattern design for generative, predictive, and agentic features; error state, uncertainty, and edge-case UX systems. Ideal for: AI-native startups, product teams shipping LLM features, enterprises integrating AI.

### SaaS & B2B Software
- [SaaS & B2B Software UX Design](https://www.olhabahaieva.com/industries/saas-b2b-software): Dashboards and workflow tools where complexity itself is the design problem — not a lack of features, but too many, poorly organized. Covers: information architecture review of core workflows; dashboard and data-density UX audit; onboarding flow simplification; component and pattern recommendations aligned to an existing design system. Ideal for: B2B SaaS platforms with complex, data-dense surfaces; teams scaling past their MVP UI.

### Marketplace & On-Demand Platforms
- [Marketplace & On-Demand Platform UX Design](https://www.olhabahaieva.com/industries/marketplace-on-demand-platforms): Designing trust for both sides of a transaction at once — buyer and seller, rider and driver — where one side's friction becomes the other side's churn. Covers: buyer/seller trust audit and redesign; matching, rating, and dispute UX; onboarding for both sides of the marketplace; transaction and payout clarity design. Ideal for: two-sided marketplace startups and on-demand platforms serving both supply and demand sides.

### Financial Services (Fintech)
- [Financial Services & Fintech UX Design](https://www.olhabahaieva.com/industries/financial-services-fintech): Compliance-aware UX where trust, risk clarity, and regulatory constraints are treated as design inputs, not legal afterthoughts. Regulated. Covers: trust and risk-clarity audit across money-movement flows; compliance and legal stakeholder alignment; disclosure and terms UX integrated into the flow; error, decline, and dispute state design. Ideal for: fintech startups, payment platforms, lending products, and consumer finance apps under real regulatory scrutiny.

### Healthcare & Medical Devices
- [Healthcare & Medical Device UX Design](https://www.olhabahaieva.com/industries/healthcare-medical-devices): Compliance-aware UX where the stakes are patient outcomes, not just usability scores. Regulated. Covers: clinical workflow and error-state UX audit; compliance-aware design review (HIPAA and related); patient-facing clarity and health-literacy pass; clinician-facing workflow design under real time constraints. Ideal for: health tech, medical device, and clinical software teams whose product handles protected health information or clinical workflows under real regulatory scrutiny.

### E-commerce & Retail
- [E-commerce & Retail UX Design](https://www.olhabahaieva.com/industries/ecommerce-retail): Conversion, trust-at-checkout, and post-purchase experience — the exact moments where hesitation directly costs a sale. Revenue impact. Covers: checkout and cart abandonment audit; trust-at-checkout design (shipping cost, security, return policy clarity); post-purchase experience including order status, returns, and support deflection; mobile-specific conversion review. Ideal for: direct-to-consumer brands and retail or marketplace platforms optimizing conversion with existing funnel analytics.

### Content Platform & Creator Tools
- [Content Platform & Creator Tools UX Design](https://www.olhabahaieva.com/industries/content-platform-creator-tools): Dashboard and monetization UX for creator-facing platforms — where data carries emotional weight, not just informational weight. Covers: creator analytics dashboard audit and redesign; monetization and payout flow clarity; audience and performance data visualization for non-data-native creators; onboarding for creator tools. Ideal for: creator economy platforms, video and content tools, and SaaS products with creator-facing analytics or monetization dashboards.

## Work / Case Studies

- [All Case Studies](https://www.olhabahaieva.com/work): Full portfolio of strategic UX and product design work.
- [Growth Channel — AI Marketing Dashboard](https://www.olhabahaieva.com/case-studies/growth-channel-ai-marketing-dashboard): AI-powered local marketing dashboard integrating 5 platforms, driving 42% campaign efficiency across 1,200+ businesses.
- [VeedoAI — AI-Powered Video Understanding](https://www.olhabahaieva.com/case-studies/veedo-ai-powered-video-understanding-for-everyone): AI SaaS dashboard that grew from 0 to 7,000+ active users across 5 industries, cut content discovery time by 70%, and saved creators 2–3 hours per video.
- [FamHub Network — Smart Family Dashboard](https://www.olhabahaieva.com/case-studies/famhub-network-smart-dashboard-empowering-family-decisions): Big-data admin dashboard for family insights, informed by 30+ admin interviews, 50+ prototype screens, projecting 35% admin workload reduction.
- [FamHub Network — Family E-Commerce Marketplace](https://www.olhabahaieva.com/case-studies/famhub-one-stop-family-e-commerce-marketplace): One-stop e-commerce marketplace UX built from 50+ user interviews and 100+ prototype screens, projecting 20% shopping time saved.
- [FamHub Network — Unified Design System](https://www.olhabahaieva.com/case-studies/famhub-unified-design-system-for-family-platforms): Scalable design system with 25+ components ensuring 100% Figma-to-production consistency across family platform products.
- [Gamify Wellness — Employee Wellness App](https://www.olhabahaieva.com/case-studies/gamify-wellness-gamified-employee-wellness-app): Gamified health-tech app projected to drive 8,000+ daily challenges.
- [Simplex — Healthcare Access for Patients](https://www.olhabahaieva.com/case-studies/simplex-simplifying-healthcare-access-for-patients): Healthcare app design projected to cut booking time by 80%.
- [Web Design Collection](https://www.olhabahaieva.com/case-studies/web-design-collection): Portfolio of Webflow and Figma web design projects, including contest-winning work.
- [Landing Page Collection](https://www.olhabahaieva.com/case-studies/landing-page-collection): High-converting landing page design across multiple industries.

## Speaking Topics

Olha speaks on what she actually builds — drawing on 12+ years leading design at DISH Network and advising founders on fractional design leadership and AI product strategy. She has spoken on YouTube, Spotify, Apple Podcasts, Phase, Toptal, Nerd for Tech, and Future Tech.

### AI & Staff-Level Design
- Designing for AI: Trust, Transparency, and the Limits of "Smart"
- From IC to Staff: What Changes When You Design at Scale
- Design Systems That Survive Contact with Engineering
- Designing for 12M+ Users: Lessons from Enterprise-Scale Streaming
- AI Onboarding UX: Why First-Run Experience Makes or Breaks Adoption
- Mental Models for AI: Designing Interfaces Users Actually Trust
- Token Architecture 101: Connecting Figma to Production Code

### Design Leadership & Fractional Strategy
- The Most Expensive Design Work Is Building the Wrong Thing Beautifully
- Design as a Growth Lever: Turning UX Audits into Revenue
- Fractional Design Leadership: What Founders Get Wrong About Hiring Design Help
- From Component Library to Design System: Closing the Adoption Gap
- The First 90 Days: Setting Design Strategy as a New Design Leader
- Diagnosing Drop-Off: A Framework for Funnel-Focused Design Audits

### Career Growth for Designers
- Building a Design Career Without a Traditional Path
- What I Wish I Knew Before My First Staff Design Interview
- Pricing Your First $10K+ Freelance Design Project
- From Toptal to Fortune 200: Building Credibility as an Independent Designer
- Writing as a Design Career Tool: Why I Publish Consistently
- Building a Personal Brand as a Designer Without Burning Out

[Book Olha for Your Next Event](https://calendly.com/olha-bahaieva/30min)

## Recognition

### Design Awards
- The Communicator Awards — Award of Excellence (2025)
- CSS Design Awards — Special Kudos; Public Award in UI Design, UX Design, and Innovation Design (2024)
- Indigo Design Award — Gold Winner, Interactive Design; Silver Winner in UX/Interface/Navigation, Website Design, and Website Building Software (2023)
- Indigo Design Award — Special Kudos; Public Award in UI Design, UX Design, and Innovation Design (2022)
- 99designs — 6x Contest Winner, 16x Runner-Up

### Judge Roles
- W3 Awards
- Davey Awards
- The Communicator Awards
- Shorty Awards
- Orpetron Awards
- The Telly Awards
- Creative Circle Awards
- Online Design Awards
- AI Design Award

### Professional Memberships
- IDF (Interaction Design Foundation) — Professional Member
- SIGCHI (ACM Special Interest Group on Computer-Human Interaction) — Active Member

Recognition page: https://www.olhabahaieva.com/recognition

## Learn

- [Design Courses](https://www.olhabahaieva.com/courses): Advanced UX/UI design strategy and leadership courses. 1M+ course views on Education Ecosystem.
- [UX Career Coaching](https://www.olhabahaieva.com/ux-career-coaching): Elite 1:1 design mentorship and career coaching to maximize earnings and accelerate career growth.
- [UX/UI Design Book](https://www.olhabahaieva.com/ux-ui-design-playbook): UX/UI Design Playbook — 25 actionable tips for UX/UI beginners. Premium product design frameworks and tactical playbooks.
- [Design Freebie](https://olhabahaieva.kit.com/52893cef89): Free UX/UI design resources and Figma templates.
- [Blog](https://www.olhabahaieva.com/blog): Articles on UX, AI, and product design.

## Elsewhere

- [LinkedIn](https://www.linkedin.com/in/olhabahaieva/): Professional profile and career background.
- [Behance](https://www.behance.net/olhabahaieva): Portfolio of design and creative work.
- [Medium](https://olhabahaieva.medium.com/): Articles and written content.
- [GitHub](https://github.com/olhabahaieva): Code repositories and projects.
- [Dribbble](https://dribbble.com/olhabahaieva): Design shots and visual work.
- [YouTube](https://www.youtube.com/@olhabahaieva-uxuidesigntip1012): UX/UI design tips and video content.
- [Instagram](https://www.instagram.com/olhabahaieva/): Visual content and personal updates.
- [X](https://x.com/OlhaBahaieva): Short-form posts and updates.
- [Facebook](https://www.facebook.com/olha.bahaieva/): Personal or professional page.
- [TikTok](https://www.tiktok.com/@olhabahaieva): Short-form video content.